With the proliferation of mobile devices and social media, local marketing has become one of the most effective ways to connect with new and existing customers. Kabbage.com outlines some trends in local marketing for 2015 and provides insights on how to leverage them for your small business.
Optimizing your website for the search engines can be a daunting task. Moblized outlines 10 key elements to focus on that help you improve your rankings on Google and Bing.
MarketingProfs digs into the details and economics of email subscriber acquisition. You have to register to view the entire article, but it's free and they have a lot of great content on their site.
Entrepreneur.com provide 6 easy ways to execute a marketing strategy for as little as $100 that includes tips for Email, Social and Market Research.